Project: To develop brand strategy, messaging, marketing strategy, and revised web content.

Process: Worked closely with the Board of Directors to develop CNRG’s brand strategy. Helped identify who CNRG is and how to effectively communicate that to the public. CRSmith Consulting also guided CNRG’s Marketing Committee in the creation of an extensive Marketing Plan, and also trained the CNRG community on program evaluation.

Results: Website launched in 2008.